‘Breathe – Life Unlimited’ is the new music track from the Cystic Fibrosis Trust and the launch has been erupting message boards and social media in support not just around the UK but beyond!
This music track and the accompanying video are ‘featuring over 200 unique sampled breaths from over 30 celebrities and people living with cystic fibrosis, highlighting what it means to struggle for breath every day.’ The celebrities recorded include; Pete Doherty and James Corden ‘as well as people living with cystic fibrosis put together by acclaimed producer Dimitri Tikivoi.’
Filmed in the style of home-videos the story of Sophie Grace Holmes is told, showing her day to day battle with the illness and how she overcame cyclic fibrosis to continue with the journey she wanted for her life and not let her time be limited.
Comments such as “Amazing, I’m lost for words” have encouraged for the video to be watched over 35,000 times now and counting and is spreading life wildfire on social media. Radio interviews have been spreading the word too and with Channel 5 and The Daily Mail online taking an interest, we are excited to see the continual growth of this awareness project.
Since we started in 1964 we have dedicated ourselves to promoting excellence in research and clinical care, as well as providing practical support and advice to people with CF and their families.
Our mission is to create a world where being born with CF no longer carries a death sentence, when everyone living with the condition will be able to look forward to a long, healthy life.’
Ed Owen, the Trust chief released: “Thank you to everyone who has helped make this a success, for spreading the word and taking our message out to a wider audience than ever. This work relies on the CF community getting behind the Life Unlimited vision. Together, we have made a great start to our ambitions plans; our challenge now is to build on this over the next few weeks and months to deliver sustained impact, income and influence for the benefit of people with cystic fibrosis.”